Fundnel

Growth Marketing Executive

Malaysia
Marketing (Kuala Lumpur, Malaysia)
Full Time

Some things to know before you apply

  • We have big plans to disrupt the traditional fundraising process for private businesses
  • You will work with a diverse team of former investment bankers, strategy consultants and business owners in developing, monitoring and improving products to facilitate the activity of private investing
  • Everything we do is focused on helping build the private capital markets for the next generation of business owners and investors
  • We work really hard but play really hard as well

Roles & Responsibilities

  • Develop, execute and manage online and offline, organic and paid growth marketing campaigns (content, social media, events, partnerships)
  • Monitor and report on growth marketing campaign effectiveness
  • Manage the CRM & Marketing Automation platform and integration with internal and external tools
  • Manage the creation and update of email campaigns, landing pages, forms and reports for campaigns and webpages
  • Plan and implement multiple nurture streams and automated set-up to optimise the user's journey
  • Manage the scheduling of multiple marketing automation campaigns to optimise touch cadence
  • Support the planning and update of the campaign communications calendar
  • Build and maintain a positive brand presence to ensure Fundnel’s vision is consistently communicated across all marketing channels
  • Conduct market research to identify growth marketing opportunities, market and thematic trends
  • Collaborate with corporate communications, data, product and technology teams to develop insights and run marketing campaigns/experiments
  • Be an advocate within the organization on best practices and emerging trends in email marketing

Skills & Experience Required

  • Degree holder in either Marketing, Business, Social Sciences or Finance disciplines
  • 2+ years of relevant work experience. Experience in marketing, communications, advertising or finance is a plus
  • Solid understanding with using data analysis and visualization tools like Google Analytics, Google Tag Manager, Tableau
  • Solid understanding of marketing processes and workflow including campaign execution, content development and analytics.
  • Hands-on experience in setting up, executing and reporting on organic and paid social media campaigns on Facebook and LinkedIn
  • Hands-on experience with audience segment targeting and developing automated marketing communications
  • Hands-on experience in growth marketing concepts is a plus
  • Working knowledge of APIs and system integrations
  • Working knowledge of SQL, HTML & CSS preferred. Hands-on experience in SQL is a plus.
  • Exceptional communication skills, with a native command of English. Ability to write and speak in Bahasa Malaysia/Indonesia is a plus
  • Creative in developing fresh ideas with a hunger to learn
  • Have a test-and-learn growth mindset, organized, resourceful, comfortable with multi-tasking
  • Possess initiative to drive improvement and streamline processes

The ideal candidate should be

  • Flexible and willing/eager to contribute and support the team in a variety of roles in addition to growth marketing
  • Interested in learning about different industries and passionate about private capital transactions
  • Technology Evangelist
  • Hungry to learn, results oriented and highly motivated

If you are interested, please send your resume to jobs@fundnel.com. Only successful applicants will be contacted. Please come prepared for an intensive round of interview.

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